Year in Review: RevvedUp’s Top 3 Features for 2025 | RevvedUp Weekly

Hi ,

RevvedUp is built for modern ABM teams who refuse to spray and pray. 

In 2025, we doubled down on what matters most: booking more meetings, uncovering deep buying signals, and delivering research-driven outreach that actually cuts through. From killer prospect intelligence to faster campaign execution, we’ve raised the bar for what ABM software can do.

We asked our Co-founder and CTO, Mitch, his favourite features created this year:

1. Account Research, Redefined with Revveal Playbooks
   We transformed account research from a manual chore into an instant advantage. Revveal Playbooks generate structured, high-quality insights across accounts and stakeholders in minutes; giving reps the context they need to start smarter conversations and book more meetings. 

2. The All-New Sequence Builder
   Our rebuilt Sequence Builder helps teams go from idea to live campaigns faster than ever. With AI-assisted messaging, effortless personalization, and rapid iteration, ABM execution is no longer a bottleneck - it’s a competitive edge.

3. Messaging Experiments That Reveal What Resonates 

   We’ve overhauled campaign analytics from the ground up - so you can see, at a glance, what’s driving results and where you can optimize. Test messaging across different ICPs and personas that will uncover what drives engagement and meetings for each audience. You can double down on the messages that are actually landing.

We’ve accomplished so much in 2025 and 2026 is shaping up to be even bigger, with more game-changing updates on the way! 

See how it works: Speak to a specialist to learn how RevvedUp can support you launch killer ABM Campaigns which will gain you more meetings.

Content for you: Download The Ultimate Guide to Scaling ABM; a practical playbook that shows exactly how to create high-impact Account Based Marketing campaigns that engage the right buyers, cut through longer sales cycles, and drive real growth.

Last thing to share - Happy Holidays and a successful New Year from all of us at RevvedUp! We can’t wait to see what 2026 brings.

Weekly quote to ponder

Resources too good to miss!

In this week’s episode of The GrowthAmped Podcast, Estee Woods, VP of Marketing at ShiftUp AI, breaks down how AI-driven revenue intelligence is reshaping the way B2B teams approach prospecting, account research, and go-to-market execution.

Estee shares practical insights for sales and marketing leaders navigating crowded markets, limited bandwidth, and the pressure to convert complex accounts faster and smarter. The conversation explores how AI can reduce guesswork, sharpen focus, and bridge the gap between sales and marketing. Key ideas covered:

Transforming account research through autonomous AI:
Instead of reps manually digging through data, ShiftUp AI automatically gathers deep account intelligence, surfaces signals, and ranks opportunities.

Prioritizing intelligently, not randomly:
Rather than picking accounts from a long territory list, teams can use confidence scores and real-time business insights to know exactly which accounts are most ready for engagement.

Aligning sales and marketing around account strategy:
By giving both teams shared visibility into account readiness and stakeholder priorities, ABM efforts become far more targeted, coordinated, and effective.

Accelerating sales cycles with contextual messaging:
The platform outlines what to sell, to whom, and why; helping teams craft messages tied to real business initiatives instead of generic talking points.

Automating the manual work that slows GTM teams down:
From updating account plans to surfacing changes in real time, the system removes busywork so sellers and marketers can focus on actual conversations.

Preparing for the coming AI explosion in GTM tools:
Estee predicts 2026 will bring unprecedented saturation in AI-powered sales and marketing platforms.

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