Is Cold Outreach Brand Marketing? | RevvedUp Weekly

Hi ,

We just wrapped Office Hours with Mark Colgan—as usual there’s zero fluff, and six key take-aways to turn “cold” outbound into compound-interest engagement. Here’s what we covered

📧 Treat cold email like your owned ad network
✂️ The under-85-word email formula that cuts through noise
🔍 Mini-audits & provocative questions to earn trust upfront
➗ How to use the Value Equation for irresistible offers
⚙️ A bloat-free way to think about your tech stack
🤝 AI efficiency at the top, human touch where it counts

Watch the full recording here.

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Resources too good to miss!

This week on Talking Candid, host Carrie Rose is joined by marketing leader and Ride Shotgun’s Stephen Kenwright to reflect on the personal and professional highs and lows of building a successful agency from the ground up. From co-founding Rise at Seven to navigating burnout, reinvention, and renewed balance, Stephen opens up about what it really takes to thrive — not just in business, but in life.

In this episode, they dive into:

✅ The honest truth behind startup success and why rapid growth isn’t always glamorous
✅ How Stephen rebuilt his well-being after stepping away from his agency
✅ Lessons on leadership, resilience, and redefining career ambition post-burnout

If you’ve ever felt overwhelmed by the hustle or unsure where growth ends and identity begins, this raw, thoughtful episode is one you need to hear.

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