ABM & GTM Uncovered: Office Hours Live Session

Hi ,

Send the right message, to the right person, at the right time, through the right channel.

Outbound and ABM is pretty simple really. Right?

Well, we all know it’s not quite that simple when it comes to the messy execution side of things.

Which message will resonate?

And how do we gather enough research and insight, in an acceptable amount of time, to be confident it's a relevant message to their context?

How should I build my lists? Which vendors are best?

What about validating contact information?

And then there’s the ever–more complex world of setting up your outreach infrastructure.

And these are just the tip of the iceberg!

Which is why I’m joining forces with Mark Colgan to run a monthly office hours, starting next week - Tue 25th 4-5pm GTM to be precise.

We’ll answer all of your questions, however technical or tricky…and if we can’t do it on the spot, we’ll go get the answers for you.

If you want in and have a question, you can submit it via our registration form (don’t worry, we won’t read out names…there’s no such thing as a stupid question). 

And even if you don’t have a burning question to ask, why not come along and hear the Q&A anyway? I’d wager 100 free research credits with RevvedUp that you’ll walk away with a useful insight. 

Sign-up here.

Weekly quote to ponder

Resources too good to miss!

This week on The Secret Weapons of Marketing Psychology podcast, Rory Sutherland, Vice Chairman of Ogilvy, delves into the fascinating psychology behind consumer behavior and decision-making. He unpacks why logic often takes a backseat to perception and how marketers can leverage behavioral science to influence buying habits.

In this episode, he explores:

✅ The hidden psychological triggers that drive purchasing decisions
✅ How AI is reshaping marketing while missing key human nuances
✅ Why authenticity and emotion still outperform data-driven strategies

If you want to master the art of persuasion and understand what truly moves consumers, this episode is packed with eye-opening insights!

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